WORLD BEATING PRODUCTS
In 1996 International Hair Cosmetics Ltd. UK conceived, created and launched the premium hair care brand AFFINAGE Salon Professional.
Originated as a line of permanent hair colour, the AFFINAGE brand quickly expanded to include tone-on- tone and fashion colours, permanent waves, specialist highlighting systems, bleaching powders, shampoos, conditioners and styling products, formulated in-house at the AFFINAGE Research and Development Laboratory in Italy. The team headed by Dott. Nicola Summer continue to break new ground in the development of exciting, industry leading hair products. These unique, technology-driven products have been enthusiastically embraced by consumers and the hairdressing industry across the globe, making AFFINAGE one of the fastest growing haircare brands in the world. This rapid growth is spearheaded by the twin aims of unrivalled product innovation and quality, supported by comprehensive training and education systems.
In 2011 the luxury haircare line ASP was launched to run alongside the AFFINAGE Salon Professional brand.